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Seminars, Teleseminars and Webinars.
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JANUARY 2008
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| "Getting to the Kitchen Table™" Webinar Series |
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This is the first of our Webinar Series on Reverse Mortgage Sales and Marketing Strategy. The January sessions focus on marketing and business development.
Each Seminar session is 30 minutes long. Handouts and transcripts for these sessions
will be available to all attendees.
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The January Webinar Series has just CONCLUDED.
Four 30-minute Thursdays and four 2-hour Tuesdays of strategic and tactical insights from Monte Rose and invited experts and specialists in the various fields discussed in the webinar.
All registered attendees will receive all the materials and archives of the previous sessions including all bonus seminars through an e-mail download. |
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TOPICS COVERED:
Productivity Foundations: (a) How to use a cutting-edge "strengths-based" approach to growing your business and finding your Zone; (b) What you need to know about CRMs, and their role in marketing effectiveness.
Market Segmentation: The key to understanding and reaching Senior customers, and what you need to know in developing a bullet-proof marketing strategy with a focus on Direct to Consumer marketing niche.
Market Segmentation: Understanding and reaching Senior customers focused on a Business-to-Business marketing strategy.
Developing your custom Strategy Map: How to put everything together to develop a profitable and sustainable Reverse Mortgage business, the easy way.
Follow-up in-depth "BONUS" sessions on the above concepts, tools and techniques covered in the half hour sessions were offered FREE to all registered attendees. |
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A DVD archive of the entire series (including presentations, audio files, worksheets and handouts)
will be available for purchase soon. |
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| "At the Kitchen Table™" Webinar Series |
"At the Kitchen Table" is a series of Webinars that explain
the four critical components (and stages) to a successful closing. |
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February 7 Thursday
8:00 am (PST), 9:00 am (MST)
10:00 am (CST), 11:00 am (EST)
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The Relational Component. Using the S.M.A.R.T.S. Method (tm) as a diagnostic lens to focus on the key elements of establishing the conversation. This is a systematic approach to the "discovery process" and serves as a foundation for the rest of the Kitchen Table conversation. |
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February 14 Thursday
8:00 am (PST), 9:00 am (MST)
10:00 am (CST), 11:00 am (EST)
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The Conceptual Component. This focuses on the Art of Inquiry as a method to facilitate understanding and agreement from the client. This will show you how to best present the "product concept" as a solution to the client's needs.
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February 21 Thursday
8:00 am (PST), 9:00 am (MST)
10:00 am (CST), 11:00 am (EST)
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The Practical Component. This class shows the most effective ways of presenting and explaining the product's features and technical benefits.
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February 28 Thursday
8:00 am (PST), 9:00 am (MST)
10:00 am (CST), 11:00 am (EST)
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The Tactical Component. The last segment will teach you how to best manage and guide the client through the required paperwork.
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All webinars are followed by a FREE 2-hour, deep dive webinar the following Tuesday at 5:00 pm (PST).
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$29.99 for ALL FOUR Thursdays.
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MARCH 2008
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| "After the Kitchen Table™" Webinar Series |
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March 6, 13, 20 and 27
Thursdays
8:00 am (PST), 9:00 am (MST)
10:00 am (CST), 11:00 am (EST)
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The third part will be on Customer Engagement: The Art and Science of Creating a Dynamic Referral System. How to turn your clients into passionate advocates for your Brand. |
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$29.99 for four Thursdays.
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